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How Prime Video Is Capitalizing on AI to Drive Engagement | Exclusive
“Everything we do around content, discovery and personalization is AI-driven and that’s the core of our service,” the streamer’s product VP Adam Gray tells TheWrap
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Disney Extends Lead Over YouTube in Total TV Usage in Nielsen’s Gauge Rankings for October
The entertainment giant finished the month with a share of 11.7%, boosted by increased viewership thanks to sports and ABC’s “World News Tonight”
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MSNBC Stays in Its Bubble and Celebrates SpinCo as Viewers Flee
An insider tells TheWrap that MSNBC and CNBC throw off $1 billion in profit, leaving dry powder for the new company to invest
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Universities Are Woefully Under-Resourced For AI Research. They’re Fighting To Change That. | Commentary
Stanford University has 300 GPUs. Microsoft will have 1.8 million. Here’s what’s needed to make academia relevant in AI research.
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Paramount+ Grows Globally, But Licensing Deals Could Cap Streaming Potential | Charts
Paramount+ relies heavily on content from Paramount Global subsidiaries, but many of these titles are also available on competitors
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‘Lioness’ Season 2 Premiere Scores 12.4 Million Multiplatform Viewers Globally | Exclusive
This continues a winning streak for MTV Entertainment Studios and 101 Studios, which are also behind “Yellowstone” and “Landman”
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Inside the Great and Powerful Merch and Marketing Blitz of ‘Wicked’
Universal has outdone itself with its approach to making “Wicked” a household name (and household product)
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‘The Penguin’ Rules the Streaming Roost, Holds Off Taylor Sheridan on Streaming Top 10 | Chart
Meanwhile, Sheridan’s ‘Yellowstone’ dominated the Linear Top 10
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Netflix’s Tyson-Paul Fight Set the Stage for Streamer’s Assault on Live Sports. But Was It Real? | Analysis
Despite technical issues and cries of a staged contest, the event flashed a near-future for live sports broadcasts
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MSNBC Viewership Craters 38%, CNN 27%, While Fox News Audience Jumps 41% Post-Election
“Morning Joe” ratings continued to fall after the hosts’ meeting with Trump, with Wednesday’s telecast ranking as its lowest-rated program since 2021
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Carnival Films CEO Gareth Neame Sold Peacock’s ‘Day of the Jackal’ to an ‘Unusually Strong’ 200 Territories – Here’s How
Office With a View: The chief exec behind the U.K. company of “Downton Abbey” talks strategy, trends and leveling up
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Taylor Sheridan’s ‘Landman’ Debuts to 5.2 Million Viewers, Biggest Paramount+ Premiere in 2 Years
The Billy Bob Thornton-led drama ranks as the streamer’s No. 1 domestic premiere to date within its first three days
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Comcast’s Bold Move to Slim Down NBCUniversal Sets It Up for a Streaming-Focused Future | Analysis
CEO Brian Roberts’ decision to spin out dying cable properties bets big on Donna Langley and Peacock
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‘Yellowstone’ Becomes First Series to Top List of Titles Consumers Are Most Excited About Since ‘Fallout’
ScreenShare: A data partnership between ScreenEngine/ASI & TheWrap
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MSNBC and NBC News Staffers Are ‘In the Dark’ on What Comcast Spinoff Means for Them
MSNBC could be looking to revamp its lineup and boost ratings, without the help of NBC News moving forward
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