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Jake Paul and Mike Tyson’s boxing match brought in 60 million households around the world — a record-breaking night for Netflix, where the bout streamed. The fight peaked at 65 million concurrent streams, and the entire night produced the biggest boxing event outside of Las Vegas in United States history.
Joe Hand Promotions, a premium live sports and entertainment programmer for the out-of-home market, also distributed last night’s event to over 6,000 bars and restaurants in the U.S., setting the record for commercial distribution of a combat sports event in the company’s 50+ year history.